Summer’s over, what was it like? Better than 2015 – but don’t get carried away…

September 8 2016

Summer Weather – Better than 2015, let’s leave it at that…:

So what was the weather like over the summer?

  • It’s not a secret, here’s the Met Office data.
  2015 2016
JUNE    
·         Temperature 0.3 degrees below av. 0.9 above
·         Rainfall ‘above average’ 39% > av.
·         Minimum Minus 1.9 degrees Minus 0.1
·         Sunshine 12% > av. 19% < av.
JULY    
·         Temperature 0.7 degrees below av. 0.2 above
·         Rainfall ‘above average’ 4% > av.
·         Minimum Minus 0.6 degrees Plus 0.5
·         Sunshine 7% < av. 8% < av.
AUGUST    
·         Temperature 0.2 degrees below av. 0.6 above
·         Rainfall ‘in line with average’ 1% < av.
·         Minimum temp Plus 0.3 degrees Minus 1.0
·         Sunshine ‘dull month’ 10% > av.
     
     

 

What does it mean?

  • Well we have to ask ourselves why on earth we live in a country that can be (and is) regularly below freezing in August
  • Temperatures don’t vary far from average – but the little that they do counts for a lot
  • Don’t listen to any twaddle about droughts, there’s plenty of water out there

But more seriously…

  • 2016 was a better summer than 2015
  • Early summer was impacted by the Euros & the Olympics impacted July & August
  • A ‘good’ summer boosts outdoor spend (beer gardens, bicycle sales, BBQ guff etc.)
  • It hurts indoor spend – cinemas, restaurants, bowling alleys & the like
  • We will get the Peach data in a week or so & JDW comments tomorrow
  • The August Bank Holiday was good overall, spend will have been high
  • We would expect pub operators to be moderately pleased with trading to date